What's Happening from Environmental Building News
January 1, 2008

High Perceived Cost of Green Persists, Says Survey

Many observers want to know where the green building market is heading, but if anyone is studying it in a truly scientific way, they’re keeping the results to themselves. Online surveys are a common way of gathering data on the cheap, and results from three such surveys were released at Greenbuild 2007 in Chicago in November. Despite small sample sizes and some vague questions, the results offer a reality check for the green building market.


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