OK - I was thinking "when did EBN start putting out satire like The Onion?" Then I realized the date. Thanks for several seconds of "is this for real?"
April Fools
NanoAir Set to Revolutionize the Insulation Industry
April 1, 2014
NanoAir uses a proprietary blend of “beyond nano” ingredients that might just change people’s perceptions of insulation.
by Herb Chertnil
April 1, 2014
Air is a poor conductor of heat, so when trapped in various materials, such as foam, it provides insulation that few other materials can match—until now. The company Emperor Nanotechnolgies, Llllc, has come out with a new insulation additive, NanoAir, that promises to make air “finally work for us’ and make the performance of other high-tech additives such as Aerogel look “like wet cellulose,’ according to Emperor Nanotechnolgies’ founder and president Hugh Jahlyer. “NanoAir is revolutionary,’ he explained. “It actually goes beyond nano and incorporates nitrogen, oxygen, and proprietary trace ingredients at the molecular scale to reduce the flow of energy from hot to cold surfaces.”
Though still in the development phase, first-party tests of NanoAir look promising. “We’ve added NanoAir to some plastics and increased their R-value by over 5,000%,” said Jahlyer. As an added benefit, NanoAir contains no formaldehyde, pentane, VOCs, HAPs, CFCs, HCFCs, HFOs, DMMP, HBCD, BADP, TDCPP, GMOs, sugar, or trans fats. And NanoAir has zero global warming potential or ozone depletion potential. Jahyler insists it behaves just like air in the atmosphere and that, to prove its low toxicity, Emperor Nanotechnologies plans on participating in Pharos, Declare, and other materials databases. “We are very interested in product transparency,” exclaimed Jahlyer. “In fact, I think we are the most transparent material currently available this side of the stratosphere.”
NanoAir will be sold at a premium when it becomes available in the third quarter of 2014, comparable in cost to new HFO blowing agents, but “everyone we’ve shown this product to so far believes it will be well worth it,” according to Jahlyer.




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