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News Brief

Ad Council Launches "Energy Hog Buster" Campaign

A new ad campaign is targeting kids between the ages of 8 and 13 in an effort to reduce energy use in homes. The three-year campaign, funded by the Ad Council, Energy Outreach Colorado, and a number of other partners, uses television, radio, and Internet public-service announcements to

teach children to become

“Energy Hog Busters.” The Web site includes games, such as Bulb Hunter, Attic Attack, and Whack a Hog, that target common residential energy wasters. For more information, or to play, visit www.energyhog.org.

Published April 1, 2004

(2004, April 1). Ad Council Launches "Energy Hog Buster" Campaign. Retrieved from https://www.buildinggreen.com/newsbrief/ad-council-launches-energy-hog-buster-campaign

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Volume 13, Issue 4