Setting Goals

Photo: Strelka Institute for Media, Architecture, and Design. License: CC BY 2.0.

OVERVIEW

When clients express vague goals like wanting their new building to be “green” or “healthy,” the team is often left with little idea of what they actually mean.

The stories and tools discussed here will help you:

  • engage the client to tease out more specific goals

  • provide educational materials to help clients make decisions

  • suggest ways to measure success