News Analysis

A Framework for All: How AIA Is Democratizing Excellence

The AIA Framework for Design Excellence helps designers start vital conversations. Recent revisions have surfaced four core outcomes and sharpened focus on “how” to complement “why.”

“We just started to ask better questions.”

That’s how Megan Feenstra Wall, AIA, credits the Framework for Design Excellence for helping Mathison | Mathison Architects “go farther sooner in a way that’s been great for our clients and our projects.” Because of the framework, she believes, the small Grand Rapids, Michigan, firm where she is a principal has helped clients—whether homeowners, nonprofits, small startups, or big corporations—set and achieve ambitious sustainability targets that probably would not have otherwise been discussed.

Published August 7, 2023

Melton, P. (2023, July 27). A Framework for All: How AIA Is Democratizing Excellence. Retrieved from